Can you work with our existing social accounts?

Yes. We can review the accounts you already use and recommend improvements. Starting a new account is not a default requirement.

Do we need to post every day?

Not automatically. The schedule should reflect your goals, content resources, and ability to maintain quality. We agree on a realistic plan instead of promising activity your team cannot support.

Can you create content if we do not have many photos or videos?

We can discuss formats that work with the material available and identify where new assets would be useful. Any photography or video-production requirements should be agreed separately. We will not present stock images as photographs of your actual team, premises, or completed work.

Will we approve the posts before they go live?

We agree on an approval process before publishing. This includes who reviews the content, how feedback is collected, and how time-sensitive posts are handled.

Do you respond to comments and messages?

This depends on the agreed scope. If community support is included, we define coverage, response responsibilities, and when an enquiry or complaint should be passed to your team. We do not imply 24-hour support unless it is explicitly arranged.

Are advertising costs included?

Advertising spend is separate unless the proposal explicitly states otherwise. Content production, organic management, and paid campaign management should each be clearly identified.

Can you guarantee followers, enquiries, or sales?

No. We can commit to agreed deliverables, a clear process, and honest reporting. Audience response and commercial results depend on factors beyond content production alone.

How much do your social media services cost?

Pricing depends on the number of channels, content volume, formats, production needs, and level of ongoing support. We discuss these requirements before preparing a proposal.

Social Media Services

Give People a Reason to Follow—and a Clear Way to Get in Touch

Your next customer may visit your social profile before they visit your website.

They want to see what you do, whether your business is active, and whether you understand the kind of help they need. A page full of generic promotional posts rarely answers those questions.

Web Tech Genix helps businesses create a social presence with a clear purpose. We bring together planning, content, profile improvements, and campaign support around your audience and your goals.

Whether you need help getting organised or someone to manage the ongoing work, we start by understanding what your business actually needs.

Questions Your Content Should Answer

What do people ask before buying?
What do they misunderstand about your service?
What makes them hesitate?
What do they wish they had known earlier?

What Should Social Media Do for Your Business?

Before deciding how often to post, we need to know what the posts are supposed to achieve.

You might want potential customers to understand a complicated service. You may need to show how a product works, answer common objections, or help people feel comfortable booking with you.

For another business, the priority could be staying visible between longer buying decisions.

These goals call for different content and different ways of reviewing progress.

We help you define a practical role for social media, choose suitable channels, and build a plan your business can support consistently.

Choose the Support You Need

Choose the Social Media Support You Need

Three common starting points. Pick the one that sounds closest to your situation, or talk to us if you are unsure.

Our Profiles Need a Better Starting Point

If your information is outdated, your branding feels inconsistent, or visitors cannot find the right contact link, start with the foundations. Profile optimisation focuses on how your business is presented and how easily someone can understand it.

Social media optimisation services

We Need Someone to Handle the Regular Work

You have a business to run. Planning posts, gathering assets, writing captions, coordinating approvals, and keeping a publishing schedule can quickly become another unfinished task. Ongoing management gives that work a defined process and clear responsibilities.

Social media management services

We Need Content and Campaigns Built Around a Goal

A product launch, a service promotion, or a new audience may need more than a routine publishing calendar. Campaign planning connects the message, creative, audience, and destination so that each part supports the same objective.

Social media marketing services

Content That Starts with Your Customers' Questions

The strongest content ideas often come from ordinary conversations. What do people ask before buying? What do they misunderstand about your service? What makes them hesitate? What do they wish they had known earlier? We use those questions to develop content that gives your audience something useful.

Explain What You Do

Show what is included, how the service works, and who it is suitable for. Give people enough detail to recognise whether your offer fits their situation.

Make Decisions Easier

Address practical questions about preparation, options, suitability, maintenance, or the steps involved in getting started. Specific answers are usually more useful than another post saying "quality service at the best price."

Show the Work Behind the Offer

Use genuine product demonstrations, process explanations, team insights, or authorised project examples. The material does not need to be highly produced to be informative. It needs to be accurate, understandable, and appropriate for your brand.

Give Promotions Enough Context

Explain what is being offered, who it is for, and any relevant conditions. A discount graphic should not leave someone guessing about the product or service behind it.

Invite a Relevant Next Step

Some posts should help someone learn. Others can invite a question, a website visit, or an enquiry. We match the call to action to the content instead of asking people to buy at the end of every caption.

Illustrative Example

A Practical Example

Imagine a local service business that mainly publishes its logo, contact number, and "Book Now."

A potential customer may still need to know which areas it covers, what the booking includes, how far ahead to enquire, and what information to provide.

A more useful content plan could answer those questions across a short series of posts, supported by real service photographs and a clear booking link.

That gives the visitor more information to act on. Whether it improves enquiries should then be reviewed using available data.

This is an illustrative example, not a client case study.

Pick the Platforms You Can Use Well

We do not begin with a requirement to publish everywhere.

We look at where your intended customers are likely to engage, what you need to communicate, and which types of content your team can realistically provide.

For a visually demonstrable product, photographs and short videos may be central to the plan. For a specialist business service, detailed explanations and professional discussion may deserve more attention.

Platform selection also depends on resources. A video-led plan needs someone to supply or produce useful footage. Community activity needs a clear process for responding.

We agree on the channels first, then adapt the content to each one. Publishing the same asset everywhere is not a substitute for considering how it will be used.

The Process

How We Work Together

Six steps that keep the work organised, agreed, and accountable.

01. Understand the Business

We discuss your services or products, target customers, current profiles, and the outcomes you want to support.

We also ask about your brand voice, available assets, and any topics or claims that require approval.

02. Agree on the Scope

We confirm the channels, content formats, deliverables, responsibilities, and review process.

You should know whether filming, editing, publishing, comment handling, or paid campaign work is included before the work begins.

03. Plan the Content

We build a content calendar around useful themes, business priorities, and relevant promotions.

Each proposed piece should have a reason to exist, rather than simply filling an empty day in the schedule.

04. Create and Review

We prepare the agreed content and organise feedback before publication.

Your team checks business-specific facts, prices, permissions, and sensitive details. We agree on who approves content and how revisions are handled.

05. Publish and Handle Agreed Interactions

Once approved, content is published according to the agreed schedule.

Where community support is included, we define which questions can be answered directly and which need to be passed to your team.

06. Review and Improve

We review the available results, look for useful patterns, and discuss what to change.

A post receiving attention can suggest a topic worth exploring. It does not automatically prove that the same format will deliver sales.

Organic Content and Paid Promotion Have Different Jobs

Organic content helps you build a body of useful information and maintain a consistent presence.

Paid promotion involves a separate budget and campaign decisions about audiences, objectives, creative, and destinations.

The two can support each other, but posting regularly does not mean advertising management is included.

If paid campaigns are part of your plan, we explain the scope, management fees, and advertising spend separately. We also check that the page or contact process receiving the traffic is ready.

Putting budget behind a post should be a considered decision, with a clear purpose and a way to assess the outcome.

Deliverables

What a Social Media Plan May Include

We confirm quantities and responsibilities in the proposal. Photography, on-location filming, creator partnerships, paid media spend, and out-of-hours responses are included only when explicitly agreed.

A review of selected social profiles.
Audience and channel planning.
A content calendar.
Caption writing and agreed creative formats.
Profile information and link improvements.
Content approval and revision coordination.
Scheduling and publishing.
Defined comment and message-handling support.
Campaign coordination.
Performance reviews and next-step recommendations.

Measure the Response That Matters

Likes and follower counts can provide context, but they do not tell the whole story. Depending on your objective and the available data, we may review the items listed here. We distinguish organic activity from paid results and explain gaps in attribution.

Our approach to measurable marketing explains how this information can support broader business decisions.

Whether content is reaching a relevant audience.
Which topics prompt useful questions or conversations.
Visits to relevant website pages.
Contact attempts and confirmed enquiries, kept separate.
Enquiry quality, where your team can provide feedback.
Recorded sales or bookings, where a reliable connection is available.

What We Need from You

Your experience gives the content its substance.

We may ask for product information, service details, customer questions, existing photographs, or examples you have permission to share.

One person on your team should ideally coordinate approvals and flag changes such as updated prices, service availability, or new promotions.

For account access, use appropriate platform permissions wherever available. Please do not send account passwords through the enquiry form.

Frequently Asked Questions

Questions About Social Media Services

Clear answers about scope, approvals, advertising, and what we will not promise.

If the profiles themselves are unclear or incomplete, optimisation may be the best starting point. If consistency is the problem, ongoing management may help. If you have a specific promotional objective, you may need campaign support. We can discuss your current setup before recommending a scope.